Your sourdough regulars, rewarded properly.
A bakery loyalty card with your name and colours on it, kept in Apple Wallet or Google Wallet. Stamp it in one tap at the counter and tell members the moment a fresh bake comes out.
£12.99 a month per location · 14-day free trial · no app for your customers
- Latest
- 🧁 Treat 7 of 8 added. One more visit to unlock free sourdough loaf.
- Your reward
- Free sourdough loaf – 1 treat to go
- How it works
- One treat per visit. Show the QR code at the counter.
- Terms
- One treat per visit. Free sourdough loaf when your card is full. Crumb may change or end this scheme at any time.
Rewards that work
Rewards fresh out of the oven. Loaves, pastries, boxes.
One stamp per visit
Most bakery visits are similar in size – a loaf, a few pastries, a coffee. One stamp per visit keeps it fast at a busy counter. Big weekend orders? Owners can add several stamps at once.
At your counter Saturday queue? Scan while the loaf is being bagged – one tap, no ink pad, no card to find.
- 8 stamps
Free sourdough loaf
Your signature bake, given to the people who already love it.
- 6 stamps
Free pastry and coffee
A small treat that brings them back on a weekday.
- 10 stamps
Free box of four
Something to share – so their friends taste your bakes too.
More ideas in loyalty reward ideas and how many stamps to choose.
Welcome stamps
Give every new card a head start. It’s been studied.
New members can start with a stamp or two as a welcome gift. A card that’s already begun feels closer to finished – and research on a real car wash’s loyalty cards found people were more likely to complete it.
Starts empty.
Two stamps given on day one.
Designs
Designs with a crust. Drawn for bakeries.
Start from one of these, then change the name, colours, logo, stamps and reward. Tap a card to start with it.
Free marketing, built in
Fresh batch out? Tell every regular now.
Type one line in your dashboard. Every member’s phone buzzes, the offer prints across their card, and it ends by itself. Free, however many members you have.
Sugar & Spoon
- Fresh out of the oven Post “cinnamon buns out now” and every member’s card shows it within seconds.
- Last-hour deal End-of-day bakes going spare? A members-only offer moves them before closing.
- Christmas orders open Remind every regular that pre-orders are open – free, straight to their lock screen.
Asked by bakery owners
Is it worth it for a small bakery?
If you have regulars, yes. It’s one fixed price per location with no per-card or per-message fees, and a free 14-day trial to see whether your customers use it.
Can I change the reward later?
Any time. Edit it in your dashboard, press Publish, and every card in every customer’s Wallet updates by itself, stamps kept.
Does it work for a market stall as well as the shop?
Yes. All you need is a phone with a camera at each counter. Every stamp is logged under the member of staff who gave it.
Can I let customers know about pre-orders?
Yes. Offers you post show on every member’s card and arrive as a lock-screen notification, at no extra cost.
Keep reading
Before the next bake.
Your bakery card, in their Wallet.
14-day free trial, then £12.99 a month per location. Ready in about 3 minutes.
Create your card